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老外为何疯抢河北造“预制房”?_我的网站

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一 |     你相信吗?外国人都开始抢中国房子了。老外网购中国手机、家电并不稀奇,但最近,他们疯抢的中国货竟是“中国预制房”。最近,一对美国夫妇的YouTube开箱视频爆火:他们海淘一套70平方米的中国折叠精装房,房款仅15800美元,折合不到12万元人民币,加上海运费、安装费,整套房落地总价不到2.9万美元。视频中,房子到货后实现一天装完、当天入住。    At more than 1,500 meters above sea level, Tianmen Mountain in central China's Zhangjiajie offers summer temperatures of just 22 to 26 degrees Celsius, drawing a steady stream of visitors.
Among them are growing numbers of European travelers, like Italian Giancarlo Marino. Escaping the relentless summer heat in his hometown, he traveled to China with friends in search of cooler weather.
"Here you can feel the breeze, and while you're resting up on the mountain, you can even buy ice-cold drinks from the many vendors. It's thoughtful and relaxing," he said.
As extremely high temperatures grip many parts of the world this summer, China is emerging as an unexpected destination to avoid the soaring temperatures. With more convenient entry policies and a host of tourism-friendly measures, the country is drawing international visitors in surprising new ways.
NICHE ATTRACTIONS
Jizhou District in north China's Tianjin Municipality is usually known among Beijing residents as a weekend escape. Few would expect to encounter overseas tourists there, let alone visitors from Argentina.
Argentine traveler Michael visited Jizhou during his trip to China to enjoy the mountain scenery around the Huangyaguan section of the Great Wall.
For him, the "coolness" of Jizhou was not just about the pleasant temperature, but also about immersing himself in nature and experiencing rural life.
"The environment here is beautiful, and you can even see the Great Wall from the guesthouse," he said.
Local guesthouse owner Zhang Wei has noticed a growing number of foreign visitors seeking a deeper understanding of local life instead of simply checking off famous attractions.
"We've lately seen a clear increase in overseas guests. Many like to combine countryside experiences with natural scenery, allowing them to experience China in a more in-depth way," Zhang said.
Dutch tourist Noa is another traveler seeking out niche experiences. On a recent independent trip to Nanjing in east China's Jiangsu Province, Noa and friends made a point of visiting local produce markets and public parks, including matchmaking corners where parents gather to find partners for their children, to observe daily life up close.
"Many of the vegetables here are things I've never seen back home. It's really interesting," Noa said.
China's rapid economic and social development is also reshaping inbound tourism. Slovenian tourist Rainer Grega, visiting China for the first time, said he hopes to tour major Chinese technology companies.
"Many Chinese companies and brands are well-known overseas, so I'm really looking forward to visiting the headquarters of some of them. It would be fascinating to tour an electric-vehicle factory or see how those advanced robots are manufactured," he said.
According to a representative of a Suzhou-based international travel agency, foreign visitors are increasingly planning multi-city itineraries, while younger independent travelers, trips to smaller cities and rural areas, and longer stays have all become notable trends.
"Nowadays, many foreign visitors venture into city neighborhoods and rural villages to experience authentic Chinese life. From vibrant urban nightlife to rural revitalization, a vivid, multi-dimensional China is being increasingly shared with the world," said Wu Guoping, president of the Wuxi Tourism Association.
MORE OPEN STANCE
For many overseas visitors, China's increasingly convenient entry policies have provided an important guarantee for more flexible and in-depth travel.
China currently offers unilateral visa-free entry to nationals of 50 countries, including Slovenia and Italy.
"Thanks to the 30-day visa-free policy, you can come whenever you want -- just book a flight and go," Grega said. He added that transfers between airports and high-speed rail stations were seamless, making detailed travel planning largely unnecessary.
Marino echoed the view, saying the visa-free policy was a major reason for choosing China.
"It feels like the policy is becoming more and more foreigner-friendly. You can tell that China is opening its arms and genuinely welcoming more people to visit and learn about the country," he said.
Data from the National Immigration Administration (NIA) showed that China recorded 22.91 million inbound foreign visits in the first half of this year, up 20.4 percent year on year. Of those, 77.7 percent were made under visa-free entry facilitation policies.
China is also expanding the coverage of its 240-hour visa-free transit policy. According to an NIA announcement released on Aug. 20, citizens of Kyrgyzstan and Vietnam became eligible for the 240-hour visa-free transit policy and the 30-day visa-free entry policy for Hainan Province starting Aug. 20. The move increased the number of countries covered by the 240-hour visa-free transit policy to 57.
Vietnamese student Do Thi Huyen My, now in her second year at Hainan University, happily welcomed the new policy.
"I think the policy will definitely attract more Vietnamese tourists to China, especially to Hainan," she said.
"For me personally, it also means my family can visit me in Hainan more conveniently while enjoying a vacation here. By the time I graduate, my parents, relatives and friends will also be able to attend my graduation ceremony without going through complicated visa procedures," My said.
REFINED SERVICES MATTER
As inbound visitors become increasingly diverse and venture beyond traditional destinations, new opportunities have emerged for China's tourism industry, alongside higher expectations for service quality.
The city of Suzhou in Jiangsu Province, for instance, recently introduced a package of incentive measures to boost inbound tourism, offering rewards to travel agencies and online travel platforms that manage to organize overnight stays for foreign tourists and expatriates, or arrange one-day tours, with the annual reward up to 3 million yuan (about 442,000 U.S. dollars). Senior tour guides who manage to cultivate or recruit foreign-language guides are also eligible for incentives.
However, experts warned that feedback from some foreign visitors suggests that information access and language services remain weak links amid the boom of inbound tourism, which underscores the need to improve tourism services for international guests.
Wu Guoping suggested building a more comprehensive support system by developing multilingual digital platforms that seamlessly connect transportation, accommodation, dining, shopping and attractions, making travel planning and consumption more convenient.
To that end, Shanghai has recently launched a type of integrated smart tourism service kiosk that combines abundant online and offline resources.
Resembling a telephone booth, the facility provides access to 14,000 ticketing and shopping links, more than 20,000 dining venues and over 7,500 hotels and guesthouses. Powered by an AI travel assistant, it offers personalized recommendations, real-time interpretation and AI-generated travel journals. Its foreign bank card payment system supports 10 languages and more than 120 currencies.
Zhangjiajie is also improving services to match its surging international guests. From January to July this year, the city received 860,700 inbound visitors from 195 countries and regions, up 19.01 percent year on year. Tourism foreign exchange revenue reached 98.52 million U.S. dollars, an increase of 40.52 percent.
Despite the rapid growth, a previous survey in the Wulingyuan Scenic Area found that fewer than one-third of frontline staff could communicate proficiently in a foreign language.
The scenic area has since partnered with local universities to compile English-, Korean- and other foreign-language learning handbooks, while organizing evening classes for tourism workers.
Chen Heng, a 52-year-old publicity officer and one of the evening school participants, has even purchased language-learning software at his own expense and practices English pronunciation by reading aloud with a chopstick in his mouth.
"Zhangjiajie boasts world-class natural scenery. Our service quality has to keep pace as well," he said.
。这条视频播放量超过300万,各国网友在评论区纷纷求链接。如今,在YouTube搜索“Alibaba House”,已经形成一整个内容品类,满屏都是外国客商开箱、组装、测评“中国预制房”的视频,网友评论也十分有意思:“感谢中国为我们提供负担得起的住房”“住房可以贴近更多人的想法”……这些房子来自哪里?答案让人意外:多数来自中国省衡水市的小县城。美国夫妇的这套70平方米折叠房出自武邑县合十集成房屋有限公司,老板付成是93年小伙,创业三年卖出3000多套集成房屋,2025年销售额接近2100万美元。

二 | 像付成一样的卖家,在衡水阜城、武邑一带还有很多,他们几乎都已入驻跨境平台,正把房子当标准工业品卖向全球。房子是大件,老外凭什么敢下单?付成的办法也很硬核:老外质疑承重,他拉全厂70多个工人站上屋顶蹦跳,实拍视频发过去;客商担心漏水,他就开高压水枪冲屋顶半小时,全程直播验房。他们的产品对标欧美标准,加上独创折叠结构,单套海运成本降了近四成。靠这份专业,付成还拿下2034年沙特世界杯约800万美元订单,供应2500套住房加1000套厕所,客户是沙特第一大建设公司。这次,中国人拿下订单靠的不是低价,是专业度。

三 | 销售这样的房子,在甚至中国并非新鲜事。衡水阜城、武邑一带发展县域特色产业,已形成北方核心集成房屋产业基地,实现钢材加工、墙板生产全产业链整合。2022年,在全国率先启动装配式农房试点,农村100平方米房精装入住只需要不到20万元。如今老外网购的“中国预制房”,其实是迭代升级后的智能集成房屋:保温墙体、水电管线、厨卫精装到结构安全传感器,90%工序在车间流水线完成,精度达到毫米级,能满足抗飓风、防渗漏的欧美标准。

四 | 为什么美国人要从中国买“预制房屋”?据了解,美国建筑行业每月劳动力缺口高达25万,自建房成本5年内涨了三四成,一套房从开工到入住要等一两年。而“中国预制房”30天生产、50天海运、1天安装完工,中国速度加上中国质量,精准对接海外住房缺口。外交部发言人毛宁也在社交平台点赞:“欢迎入住中国制造的家”。当初拍开箱视频的美国夫妇,现在也从买家逆袭成了中国预制房经销商。

五 | 这事最值得琢磨的,远不止卖了多少套房。十几年前中国发展装配式建筑还要出国取经,如今中国模块化建筑已落地英国养老公寓、巴布亚新几内亚保障房;从前中国出口低端小商品赚薄利,现在中国出口整套居住方案、整套建造体系,靠全产业链代差优势打开全球市场。数据显示,2026年前5个月,中国移动房屋类产品出口23.24亿美元,同比暴涨47.9%。仅阜城一县,今年前4个月预制建筑出口就同比增长148.6%。从出口工地板房到出口整套“家”,从对接工程商到服务全球普通消费者,“中国预制房”海外疯抢的背后,是中国制造出海的又一次升级,也是中国县域特色产业对接全球需求的全新增长赛道。总监制:王丽平策划:张霰 耿佳文案:耿佳 张淼涵(实习)摄像:冯硕制作:卜洋。

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Published on:03:14:52


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